BTX FESTIVAL 2026
BROWNSVILLE’S BIGGEST FESTIVAL IS BACK!
Sponsored By
About
The Biggest Weekend in South Texas!
From epic main stage concerts to full bars and family fun, there is something for everyone to enjoy.
Lineup
2026 Artist Lineup
Local Bands performing from open until the main act.
Local Bands playing all day long at the L&F Tent!
Ready to Experience the Biggest Weekend in South Texas?
Don’t miss out on two epic days of mystery headliners, incredible food trucks, and non-stop family entertainment. Doors open at 10:00 AM!
MORE THAN MUSIC
Unforgettable Festival Experiences
Witness the ultimate culinary battle in South Texas. Top pitmasters and local chefs go head-to-head to find out who truly rules the grill.
Think you can handle the heat? Face the fire or cheer on the brave contestants in our legendary, high-stakes spicy eating competition.
Create great memories all weekend long! Enjoy massive kids' rides, carnival games, and family-friendly activities across the festival grounds
Hours & Perks
Doors open at 10:00 AM both days. FREE Admission & FREE Kids Rides during the first 3 hours each day!
The Experience
Live local bands all day long, a dedicated Food Truck Village, Full Bar & Beer Garden, and an expansive Vendor Market.
Special Events
Face the heat at the Jalapeño Eating Contest, or witness the best pitmasters at our Cook-Off Challenges.
Choose your experience
Ticket Options & Pricing
General Admission
$50
-
Admission to all
performances -
Access to the general
seating area -
Dedicated food truck
village access -
Full bar & beer
garden areas -
Capacity: 4,000
seats available
VIP Standing
$100
- Admission to all festival performances
- Access to the VIP standing area for the main act
- Exclusive access to premium VIP areas
-
Upgraded premium
bathrooms - Designated complimentary beverages included
VIP Tables
$1,000
- Admission included for up to 8 guests
- Premium reserved seating near the main stage
- Exclusive access to all VIP lounge amenities
- Dedicated VIP area and premium bathrooms
- Designated beverages and top-tier hospitality
VENDOR SPACES
Showcase Your Business at BTX Fest
Join South Texas’ biggest holiday weekend and connect your brand with thousands of hungry festival-goers and shoppers.
$1,500 per event. Includes a generous 12' x 30' (approx.) premium spot in our high-traffic Food Truck Village.
$500 per event. Secure a 10' x 10' (approx.) designated tent space perfect for retail, local crafts, and business promotion.
Take advantage of free admission and free kids' rides during the first 3 hours each day to maximize your sales from opening till late night!
VENDOR SPACES
Showcase Your Business at BTX Fest
Join South Texas’ biggest holiday weekend and connect your brand with thousands of hungry festival-goers and shoppers.
$1,500 per event. Includes a generous 12' x 30' (approx.) premium spot in our high-traffic Food Truck Village.
$500 per event. Secure a 10' x 10' (approx.) designated tent space perfect for retail, local crafts, and business promotion.
Take advantage of free admission and free kids' rides during the first 3 hours each day to maximize your sales from opening till late night!
Get in Touch
Have questions about tickets, vendor spaces, or attractions? Drop us a message and our team will get back to you shortly.
Have Any Questions?
We are here to help! Reach out to us through any of our official channels for immediate festival support.
888-7000-234
888-2003-212
info@btxfest.org
